Artwork Specifications
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Standard Artwork File Guidelines
Here is a list of some of our most frequently asked questions regarding artwork, guidelines, and file
What file types do you accept?
PDF, JPG, TIF, EPS, for PC or MAC. PDF is highly recommended.
What size should my text be if I want to view my banner or yard sign from a distance?
This depends on what the final output size will be, and its viewing distance.
Please reference our Scale & Resolution Example Chart and Letter Visibility Chart below:
LETTER VISIBILITY CHART
|
LETTER HEIGHT
|
MAX IMPACT DISTANCE
|
MAX READABLE DISTANCE
|
|---|---|---|
|
3 inch |
30 Feet |
100 Feet |
|
4 inch |
40 Feet |
150 Feet |
|
6 inch |
60 Feet |
200 Feet |
|
8 inch |
80 Feet |
350 Feet |
|
9 inch |
90 Feet |
400 Feet |
|
10 inch |
100 Feet |
450 Feet |
|
12 inch |
120 Feet |
525 Feet |
|
15 inch |
150 Feet |
630 Feet |
When should I scale down my artwork?
It is not always necessary to scale your artwork down but here are a few good things to know.
Should I include any fonts with my files?
No, please ensure all fonts are outlined prior to file upload. If using Photoshop, please provide the flattened file only.
Should I include crop marks on my artwork so you know where to cut?
Absolutely not. Please do not include crop marks, color bars, registration marks or any other indicators that you do not want printed on the final piece.
Can I add a border to my banner or yard sign?
Yes, but it’s not recommended. Borders are an issue because all substrates will vary from batch to batch making exact cuts very difficult. We recommend that you do not design your file with a border. If you do, we will not reprint an order with borders of varying widths. If you absolutely must have a border, make it at least 2 inches in thickness, however we still do not recommend borders.
What is overprint and how can it ruin my file?
Primarily used to intentionally overlap inks for a number of reasons, overprint can cause unexpected results. We suggest that you turn all overprint objects off before submitting your files
What is rich black and how do I get it?
Rich black is an ink mixture of solid black, 100% K, with additional CMY ink values. This results in a darker tone than black ink alone. If you print black alone as 100% K, the resulting black may not be as dark as you might like.
100% Black On-Screen:
How do I get a grayscale image in a CMYK document?
Different versions of Illustrator have different presets in the “Save PDF” dialog. The PDF presets in Illustrator CS will not save the PDF to the correct document size if any artwork extends past the edge of the document size. It will include all objects, including those that are not visible, producing a PDF with excess white space. This will produce a PDF that is the incorrect size. If not caught prior to submission it will not print as intended.
For Illustrator CS2 and above it is recommended to use the “High Quality Print” preset.
Every file is different and it is not feasible to include all possible issues in this FAQ. It is always best to double check your PDF for size and excess white space before uploading.
I am making a double-sided directional sign with arrows. What do I need to consider to make sure the sign comes out correctly?
When using arrows on a double sided sign, special care will need to be taken with the direction of the arrows. If you want the arrows on both sides of the sign to point the same direction when the sign is printed the arrows need to be setup in opposite directions on the production files. It’s complicated, we know. See the example illustration below.

What is the radius of the rounded corner magnets?
Our rounded corner magnets have a 1″ radius. If you would like assistance setting up your rounded corner magnets, please email us at : sales@signatureaspen.com
